2nd International Conference on

Social Sciences and Humanity Studies

Shinya Nagasawa

Shinya Nagasawa

Professor
Waseda University
Japan

Biography

Dr. Nagasawa, Shinya is a professor of luxury branding at Graduate School of Business & Finance (Waseda Business School), and was also visiting professor at ESSEC Business School and SciencePo. Paris. He has published more than 431 papers in reputed journals and 109 books and has been serving as an editorial board member and/or advisory board member of Luxury Research Journal, Journal of Global Fashion Marketing, Journal of Marketing Trends, Luxury: History, Culture, Consumption, and International Journal of Quality and Service Sciences.


Research Interest

His research interest is in Design & Brand Innovation Management, Luxury Retailing & Communication, Kansei Marketing, Design & Marketing of New Product, Business Data Analysis and Environmental Business.

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